iPhone - Next Generation!

I would like to think most people are Mac-Fan-Boys/Girls, sadly this is not always the case. However, if you haven't heard the buzz regarding the new iPhone "prototype" which was mysteriously "found" after being "left" at a bar in Redwood City, California. Here is a quick revision: http://gizmodo.com/5520438/how-apple-lost-the-next-iphone

I am (as always) kinda skeptical about this.

At first I was excited to hear the news - wow a new iPhone model has been discovered, nice! After seeing images of the phone I was a little disappointed. It didn't look like an iPhone. It was kinda Droid-like. Square. No rounded Apple corners.

Hmmm - I call internet hoax!

But many bloggers and like-minded Mac-Fans have been covering this story. Could this be the real deal? I mean the person who "lost" this phone has a name: Gray Powell. He has a job: Apple Software Engineer working on the iPhone Baseband Software. He left a digital trail. This has to be an honest mistake, right?

This is so un-Apple. Apple doesn't lose stuff. Apple relies on Steve Jobs in his standard blue 501 jeans and black polo-neck sweater on a stage revealing the new Apple product. This is so Un-Apple - it must clearly be an Apple guerrilla marketing ploy!

What's your take on this? Too soon to call, or an open & shut case?

http://halifax.twestival.com/

Quick (although late) follow-up:

The Halifax Twestival participants helped raise CDN$751.00 for Concern Worldwide, which was used to help Education development in countries around the world!

Thanks for all your support - and I hope you're keen to be involved next year with the Twestival 2011!

Twestival Halifax 2010

This Thursday: Attend Halifax Twestival, & be in the Draw to Win a $200.00 Flight Centre travel voucher! More details at the official Halifax Twestival site - http://halifax.twestival.com/ #twestival

Twestival 2010 coming to Halifax, March 25th!

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News on mobile phones is growing; Newspapers get second chance

I think it would be true to say that most newspapers -sorry, news providers- appreciate the need to modernize their medium. Mobile news is certainly the most efficient source of "on-the-go" news to replace/enhance paper. News providers really need to embrace rich media, along with quality editorial content and user input/customization.

The real movers and shakers have done this already utilizing mobile and iPhone apps (ie: BBC, CNN, NYTimes, USAToday, Globe&Mail, etc.) however, on a smaller "local" level, news providers need to create quality/media rich local content - while still providing a portal to national/international news.

Making your local site (be it .com,.ca or .mobi) the starting point for the users day - is key to providing news consumers with the full media content they crave, while also providing the options for display/content customization.

Social Media will never replace great Advertising/Marketing

I have just read an article explaining the 'push-back' on Social Media spending which was based on lower TV & Print advertising to capture the Social Media market. My first reaction is to point out that Social Media will never replace solid marketing/advertising campaigns. Rather develop a 'brand collaboration' that will create a tribe of brand advocates - based on a great product and ground-breaking marketing/advertising. Individuals may re-Tweet interesting links, video or articles - but don't expect them to go all AMWAY on you and start selling to friends and family - 'cause that isn't the point of Social Media.


.... or am I missing something?


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